People would rather have a drill in their mouth instead of speak with an advisor about their financial future. So what can you do?
Has it really come to this for advisors?
One out of every four adults would rather go to the dentist than talk about their long term care or aging needs, according to a Genworth study.
"While the data stating people would rather sit in a dentist chair than talk about long term care might seem amusing, the severity of the issue is very real," said Tom McInerney, President and Chief Executive Officer at Genworth.
More than 60 per cent have a negative emotion associated with discussing their long term care needs, the study found.
Genworth's study found that less than 30 per cent of adults have had a conversation about planning for their long term care or aging needs. If an unexpected long term care event were to happen tomorrow to a spouse or loved one, approximately 20 per cent of adults wouldn't be able or willing to provide assistance.
One out of every four adults would rather go to the dentist than talk about their long term care or aging needs, according to a Genworth study.
"While the data stating people would rather sit in a dentist chair than talk about long term care might seem amusing, the severity of the issue is very real," said Tom McInerney, President and Chief Executive Officer at Genworth.
More than 60 per cent have a negative emotion associated with discussing their long term care needs, the study found.
Genworth's study found that less than 30 per cent of adults have had a conversation about planning for their long term care or aging needs. If an unexpected long term care event were to happen tomorrow to a spouse or loved one, approximately 20 per cent of adults wouldn't be able or willing to provide assistance.
